1965 – Origins
Design and innovation for pharmacies
Sartoretto Verna was founded in 1965 by Giovanni Sartoretto Verna, an engineer and international executive at the Olivetti Group. From the very beginning, the company stood out for its innovative approach to pharmacy design, introducing an engineering vision to a sector still rooted in traditional models. The goal was clear: to improve the organization of space and the pharmacist’s work through advanced design solutions.
History Records
“It all started with a vision: the pharmacy as a health center, not just a point of sale.”
1960s
The first revolution: technical furnishings for pharmacies
In the 1960s, the pharmacy was a static space, characterized by fixed furnishings and poor optimization. Sartoretto Verna introduced innovative modular systems, including high-capacity drawer units and technical cabinets for pharmacies, designed to increase storage space and improve operational efficiency. Pharmacy furnishings thus became strategic tools for organizing the store.
History Records
“The first projects break the mold and introduce a new way of thinking about space.”
Late 1960s
From furniture to the design system
With Sartoretto Verna, furniture evolves into an integrated system. Each element is designed to optimize flow, accessibility, and ergonomics. A new approach to pharmacy space design is born, where custom furnishings and layout work together to improve functionality and efficiency.
History Records
“Intuition becomes method: space is not form, it is strategy.”
1970s
Pharmacy design is born
Under the second generation, led by Guido Sartoretto Verna, the company transformed into a studio specializing in pharmacy design. The project expanded and integrated architecture, furniture design, lighting, and retail layout, establishing a multidisciplinary approach to pharmacy design.
History Records
“Every project becomes a laboratory where replicable ideas are born.”
1970s-1980s
The pharmacy as a space for relationships
Sartoretto Verna is helping redefine the role of the pharmacy, transforming it from a simple point of sale to a space dedicated to counseling, prevention, and wellness. Pharmacy space design is increasingly focused on the customer experience and the relationship with the pharmacist.
History Records
“A recognizable style takes shape, made of light, balance and identity”
1980s
Custom design, materials and furnishings
In the 1980s, the project evolved further: materials, colors, and lighting became fundamental design tools. Custom pharmacy furnishings were designed to integrate seamlessly with the space, enhancing the visual identity and the in-store experience.
History Records
“Furniture leaves room for a system: architecture, communication, and business integrate.”
1990s
Modular systems and RAL innovation
In the 1990s, Sartoretto Verna developed advanced modular systems such as the RAL System, designed to increase the flexibility of display spaces. The integration of lighting, new materials, and modularity marked an evolution in pharmacy furniture design and layout management.
History Records
“People come into the project: different skills, a single vision.”
2000s
Integrated design and in-house production
As the company grew, a multidisciplinary team of architects, engineers, and designers was formed. Sartoretto Verna consolidated a method that integrates architectural planning, design, and production of pharmacy furnishings, ensuring control and quality at every stage of the project.
History Records
“Challenges become opportunities to overcome limits and redefine standards.”
2000s-2010s
International expansion in pharmacy design
Since the 2000s, the company has expanded into international markets, completing pharmacy and healthcare design projects in 48 countries. With the arrival of the third generation, Sartoretto Verna has strengthened its global presence in the pharmacy and healthcare design sectors.
“The model evolves and expands, bringing a new concept of pharmacy to the world.”
Today
Sartoretto Verna: Designing spaces for healthcare
Today, Sartoretto Verna is a leading name in pharmacy and healthcare space design, offering comprehensive solutions that integrate architecture, design, and custom pharmacy furnishings. Each project is designed to improve the store’s performance, customer experience, and brand value.
History Records
“Today we continue to design the future, combining innovation, experience, and vision.”